Activate your organic marketing with the power of podcasting.

Latest Episodes

Four Stages of Leadership - Part 2: Stage 4 and the Stages' Importance

Part two of Adam's conversation with Norm Smallwood, co-founder of The RBL Group, picking up where Episode 12 left off. Norm and Adam move into stage four, otherwise known as "power", of Norm's four-stage leadership model. They then work through what it costs a family business when people are operating below the stage their role requires, why self-diagnosis of your own stage almost never works, and what it looks like to build a great career and a great company without ever needing to become stage four yourself. 21C linksWebsite: https://www.21clear.com?utm_source=twenty-one-clear&utm_medium=website&utm_campaign=ep-13-four-stages-of-leadership-part-2&utm_content=show-notesAdam on LinkedIn: https://www.linkedin.com/in/adamhatcher?utm_source=twenty-one-clear&utm_medium=website&utm_campaign=ep-13-four-stages-of-leadership-part-2&utm_content=show-notesNewsletter: https://21clear.substack.com/?utm_source=twenty-one-clear&utm_medium=email&utm_campaign=ep-13-four-stages-of-leadership-part-2&utm_content=show-notesThe RBL Group (Norm Smallwood): https://www.rbl.net/?utm_source=twenty-one-clear&utm_medium=website&utm_campaign=ep-13-four-stages-of-leadership-part-2&utm_content=show-notesEpisode 12, Part 1: https://podcasts.apple.com/us/podcast/the-twenty-one-clear-podcast/id1811403547Ask Adam for Norm's Four Stages assessment. Email: adam.hatcher@21clear.comBumper music: "Still Hot" by Nic D, Connor Price © Lossless, 2023 Episode produced by: https://snapmarket.co Chapters [00:00] Welcome and Recap [03:09] Naming Stage Four [06:23] When Stage Fours Collide [08:53] You Can't See Your Own Stage [13:12] The Real Cost Isn't Bob's [16:15] Succeeding at Every Stage but One [17:32] What Makes a "Sue" [20:45] What Buyers Are Actually Buying [23:28] Quality of Leadership as a Line Item [25:22] Willie G. Davidson and "Sounded Like a Harley" [26:00] Julian Van Winkle and Making It "Taste Like Pappy" [28:35] You Don't Have to Be Stage Four to Win [29:45] Where to find Norm's four-stages assessment and how to reach Adam

How Everyday Brands Can Build Lifestyle Loyalty

In this episode of Travel Buddy, Rachel Satow and Ian Andersen unpack what it takes for everyday brands to build meaningful, lifestyle-driven loyalty beyond points and discounts. Through real-world examples ranging from luxury apparel to grocery stores, the team reveals how brands can foster authentic, long-term connections by aligning with customer values and daily routines. Discover strategies, challenges, and inspiring ideas for turning even the most routine purchases into emotionally resonant brand experiences. Whether you’re a marketer, loyalty leader, or brand builder, you’ll gain fresh perspective on creating loyalty that truly lasts. Chapters (00:00) Aspirational Loyalty Beyond Discounts (04:00) Lifestyle Messaging and Brand Alignment (07:00) Short-Term Discounts Versus Long-Term Relationships (10:00) Everyday Brands and Emotional Connections (14:00) Redefining Loyalty in Common Goods (17:00) Cross-Industry Partnerships and Value Expansion (25:00) Practical Strategies for Implementing Lifestyle Loyalty Connect with Switchfly Website: https://www.switchfly.com/ LinkedIn: https://www.linkedin.com/company/switchfly/ X: https://twitter.com/switchfly YouTube: https://www.youtube.com/@SwitchflyOfficial

Adaptive Design Actions Matrix

In this episode of "In the Interim…", Dr. Scott Berry challenges the widely held belief that any interim look at trial data obligates an alpha adjustment. By constructing a two-by-two matrix: interim data (positive/negative) and adaptive action (increase/decrease sample size), Scott demonstrates that the need for statistical correction depends on precisely what actions are prespecified. He emphasizes that the need for adjustment depends on the action and the data. Technical scenarios examined include group sequential designs, “promising zone” sample size re-estimation (citing the formal results of Mehta and Pocock), and response adaptive randomization. Scott stresses that clear prespecification is required for Type I error control and regulatory compliance. He critiques common missteps, such as unnecessary allocation of alpha to futility boundaries when superiority is not planned, and reiterates that it is the adaptive action, and not mere data review, that determines the statistical impact of interim analyses. Key HighlightsDissects alpha adjustment myths and their historical roots.Details two-by-two matrix: interim data direction and adaptive action.Explores group sequential, futility, promising zone, and response adaptive examples.Clarifies when Type I error is truly affected—action and data matter.Stresses prespecification’s role in trial validity and regulatory acceptance.Identifies pitfalls in common trial design practices. For more, visit us at https://www.berryconsultants.com/

The Federal Reserve, Explained | AWM Insights #262

Join AWM Capital’s Justin Dyer and Mena Hanna as they break down the pivotal role of the Federal Reserve in shaping the U.S. economy. In this episode, the duo explores the origins, mandates, and evolving responsibilities of the Fed, using vivid analogies and real-world examples to illuminate complex topics like interest rates, inflation, and monetary policy. Whether you’re curious about how the Fed’s decisions ripple across investments and everyday life, or just want a clear, approachable take on economic headlines, this conversation offers sharp insights on why the Fed truly matters. Tune in to deepen your understanding of one of the world’s most influential financial institutions. Chapters (00:00) Why the Federal Reserve Matters (01:47) Origins and Purpose of the Fed (03:31) Evolution and the Gold Standard (05:00) The Fed’s Dual Mandate Explained (08:00) Structure of the Federal Reserve System (09:21) The Role of the Federal Open Market Committee (13:07) Impact of Interest Rates on Investors and the Economy Connect with Us • Call or text us: 626-862-0355 • Website: https://www.athletefamilyoffice.com/ • YouTube: https://www.youtube.com/channel/UCc1NxpK21N1vKWEExC45YEA • LinkedIn: https://www.linkedin.com/company/awmcapital/ • Instagram: https://www.instagram.com/awmcapital/ • X: https://twitter.com/awmcapital • Facebook: https://www.facebook.com/awmcapital/

Hosts

Josh Alexander

Josh Alexander

Host of The ALX Show
Loren Sanders

Loren Sanders

Host of Conversations WeLearn From
Sean Stowers

Sean Stowers

Host of Conversations WeLearn From
Brandon Giella

Brandon Giella

Host of Redemptive Marketing Podcast